EKOUAER Elevates the Monaco Grand Prix 2025
Exclusive VIP Gifting Partner Aboard the Iconic Superyacht Titania
Monaco, 2025. During the dazzling Monaco Grand Prix weekend from May 23 to 25, EKOUAER, the globally acclaimed loungewear brand redefining comfort and elegance, made a distinguished appearance as the exclusive VIP gifting partner aboard the iconic superyacht Titania. Amid the electric energy of Formula 1’s most glamorous race, EKOUAER introduced a new layer of refined luxury to Port Hercules, where serenity, sophistication, and speed converged.
Moored in Monaco’s legendary harbor, Titania, best known for its appearance in Netflix’s The Crown, served as the ultimate race-viewing destination for royalty, celebrities, and global tastemakers. In this rarefied setting, EKOUAER delivered an elevated onboard experience that embodied the art of elegant relaxation.
Aboard Titania: Where Comfort Met High Society
Throughout the weekend, EKOUAER curated an exclusive atmosphere aboard Titania, seamlessly blending intimacy and indulgence. The brand offered guests a refined contrast to the Grand Prix’s adrenaline-fueled spectacle by inviting them to unwind, recharge, and embrace the beauty of calm moments wrapped in silk and softness.
The event attracted an impressive roster of distinguished guests, including:
- Chris Gayle, international cricket icon
- Nina Naustdal, fashion influencer and socialite
- Jason Robinson, rugby legend
- Scott Sinclair, professional footballer
Representatives from prestigious media outlets, including WWD and Robb Report, were also in attendance, further elevating the event's profile in both the fashion and luxury lifestyle sectors.
Private Comfort the EKOUAER Way
Each VIP cabin was outfitted with handpicked EKOUAER loungewear, a thoughtful touch that elevated downtime into a personal sanctuary. Guests luxuriated in signature pieces such as the effortlessly elegant Cozy Relaxed Fit Satin Pajama Set, the timeless Two-Piece Classic Satin Pajama Set, and the romantic Satin Ruffled Long Sleeve Pajama Set, each designed to drape the body in comfort and confidence.
Take Monaco Home
Extending the experience beyond the yacht, each guest received an exclusive EKOUAER gift package. Inside were curated favorites like the Knit Wide Leg Long Pants 2-Piece Outfit, an expression of modern femininity and laid-back sophistication. Every item served as a wearable memory, a serene echo of Monaco’s grandeur to be cherished long after the engines faded.
A Seamless Fusion of Fashion and Ease
In the heart of one of the world’s most elite weekends, EKOUAER redefined loungewear as a symbol of status and effortless luxury. The brand reaffirmed its place in the wardrobes of women who seek elevated comfort not only at home but aboard yachts, at private gatherings, and in the most glamorous destinations worldwide.
Where Elegance Meets Formula 1
As the crown jewel of the Formula 1 calendar, the Monaco Grand Prix attracts a global audience of cultural icons, elite brands, and lifestyle leaders. EKOUAER’s presence aboard Titania marked a defining chapter in its evolution from beloved loungewear label to aspirational global lifestyle brand.
"Partnering with Titania during the Monaco Grand Prix allowed us to share our vision of modern luxury, comfort without compromise," said Oliver Chen, founder of EKOUAER. "We design each piece to help women feel elegant, relaxed, and empowered whether at home, in transit, or at the world’s most exclusive destinations."
About EKOUAER
EKOUAER is a premium lifestyle and loungewear brand devoted to redefining modern comfort through timeless design and thoughtful craftsmanship. From silky-soft satin pajama sets to versatile knit ensembles, each piece blends elegance, quality, and ease. The brand inspires confidence and tranquility in every setting, from quiet mornings to red-carpet weekends. With a growing global footprint and devoted community, EKOUAER is shaping the future of comfortwear where style meets serenity. Discover more at ekouaer.com